After arriving to the United States from Ukraine, Slava Borisov, started with humble beginnings. His parents immigrated to the United States from Ukraine with six kids looking for a better life. After graduating from Western Washington University with a degree in Finance, Borisov moved to Los Angeles in search of starting his entrepreneurial career.
Let’s get to know Slava Borisov, Founder and CEO of DDC!
What are some new updates trending with DDC? For us it’s all about being technology driven because construction is so far behind. But, we’re really focusing on the software side as well as in the hardware side.
What are some strategies you implement every day to move the company forward? Each department has a daily huddle where each person goes around the room and gives a 30 second update on what they did yesterday, where can they improve, what new strategies can they implement to hold each other accountable.
What are some tips on hiring only A+ Players? Just like anywhere else you’re not always going to have A+ players. It’s really healthy to motivate each other and set standards. But to hire A+ players you really have to look for the intangibles, what doesn’t show up in the balance sheet is the human capital. That asset is worth more than any other asset, cash, or accounts receivable. Don’t worry about their background, don’t worry about what school they went to, my biggest thing is look at who they are as a person first. What are their foundational blocks and see what determination they have.
How do you keep the company aligned with their core values? It’s similar to when you take a shower. Rinse and repeat. You have to constantly remind yourself individually and company wide. It’s a way of life in your corporate environment.
How do you keep the team motivated and inspired to work through hurdles? I think the biggest thing is understanding that we’re human. I think everyone wants to see the perfect, authentic company or person. But we’re all filled with flaws and mistakes. We live in a transparent world where everyone can look in and we’re okay with that. I think too many people want the perfect reviews, they want the perfect candidate, and not make mistakes. But they aren’t moving the needle forward because they want to stay within their box. We’re here to stretch ourselves but we also are working on making a significant impact in our communities.
How important is it for you for the company to be aligned with new innovations in technology? I think that’s one of the biggest things moving forward. Construction is 20 to 30 years behind and it’s so critical and important to take that technology that we have and leverage it as a tool. I think too many people use it as a crutch and not as a tool to really accelerate and deliver fast results, almost in Amazon like fashion, i.e. when you get a package from Amazon, you know exactly when it’s going to be delivered. The exact same way we’re doing with a construction project and that’s exactly how we want our projects to be delivered.
What are some key factors in overcoming an obstacle? The biggest thing to help overcome an obstacle is take action and prioritize them even further.
What are some ways DDC empowers micro-communities? Our mission is to empower microcommunities through construction processes allowing DDC to deliver exact costs and timelines. So we have launched an outreach program where we donate hygiene kits as we have a huge homeless population.
What are some lessons you’ve learned during the last 12 months? The biggest lessons I learned during these last 12 months was resilience. We had some significant challenges but those were the best opportunities to help excel us to the next level.
What has been achieved in the last 12 months? The biggest achievement we’ve had in the last 12 months was growth overgrowth of 45%+. We went through some challenging times as we restructured completely and emerged out of a Chapter 11 bankruptcy. With having all of that in place, we still grew tremendously. I think my biggest accomplishment is growing the person here first and then professionally. When you are coming here to the workplace, it’s going to translate across the board. So that’s the biggest thing we’ve implemented is the wellness program where we offer personal training, nutritional health, and a wellness coach available 24/7 to our staff.
Where do you see yourself going from here? I see us becoming a categorical leader in the construction technology industry and using those components to drive us to the next level. We’ll be using artificial intelligence and streamlining and leasing out the software to smaller construction firms.
What’s next for DDC? We’re really going to be in the software and hardware industry with everything we do, specifically for construction because there is a huge void there.
What can we expect from DDC in 2020? We’re going to be launching a new proprietary technology software for estimating and payments for owners and subcontractors. It will be coming at the end of quarter one which is really exciting. It will revolutionize completely how people look at projects as well as in the payment side.
Where do you see DDC 10 years from today? We’re going to be a categorical leader in the commercial retail, restaurant, and gyms industry. We are going to develop over 10,000 projects and half of those projects will have been competed with automation in a factory or via a robot or with artificial intelligence.
Slava Borisov, CEO of DDC looks to not only innovate the construction industry but also impact each community through perseverance and automation. Stay tuned to see DDC’s and Slava’s journey.