Set to be one of Apple‘s most prominent stores, the historic Tower Theatre is gearing up to host yet another first in its building. The tower has been closed for decades and now it will be the permanent home of this tech giant! As Apple has more than 500 stores, they plan to make this location special. Take a look inside this building that will not only house the Apple retail store but also a space for programs, classes, and possibly live events!
Official plans have been filed stating that Apple will be the official tenant of the historic Tower Theater! Built-in 1927 at the southeast corner of 8th Street and Broadway in the Historic Core of Downtown LA, the Cupertino-based tech giant is ready to set up a one-of-a-kind store. The project is intended to largely restore the Tower to its original appearance by removing midcentury alterations, recreating a portion of its iconic clock tower that was lost after the 1970s earthquake, and seismic structural retrofits.
BJ Siegel, Senior Director of Retail Design at Apple, stated that the company was intrigued by the many firsts that the Tower has garnered. This theater was one of the first air-conditioned buildings in the city as well as one of the first theaters that hosted a film with sound! Apple is also working alongside the original blueprints of the Tower to restore original highlights such as murals, decorations, and a leaded-glass window over the entrance. Siegal also stated that they plan on hosting seminars and classes based on how to utilize the Apple products or simply teach others about technological strategies like coding. The theater will also have a “Boardroom,” which is where small-business entrepreneurs can meet and get guidance on how to improve their businesses. Additionally, they hope to create programs that will include talks by experts in the movie, television, and music industry that will be recorded for future broadcasts in other Apple stores!
Moreover, as the city has been working on restoring this historic neighborhood, other major retail stores have begun taking interest as well. Currently, there is a 1.1-million-square-foot Broadway Trade Center that is being redeveloped into an office, hotel, and retail complex and Vans is also planning on opening a store early next year next to the Tower adding on the already established neighbors of Clifton’s Cafeteria and Urban Outfitters.
As of now, Apple does not have a set date for the completion of this project, but we do know that the final outcome will be amazing as always!